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Sharing news & opinions on web design & Marketing
Google’s March 2024 Core Update
A Massive Change to the SEO Industry On March 5th, Google announced its March 2024 core update. We’re now seeing what the new policies laid out in that update look like in application and the impact is severe. Boogie on down the list with me! 3 New Spam Policies Three...
E-E-A-T It: Explaining a Google Ranking Process Influence
What is E-E-A-T? E-E-A-T stands for “experience,” “expertise,” “authoritativeness,” and “trustworthiness” when it comes to a website’s content. These guidelines from Google aren’t direct ranking factors, but they are guidelines that influence ranking [insert confused...
Frequently Asked Questions About Web Design and Development
Answering Your Questions I asked what questions you had about web design, development, content writing, SEO, and digital marketing on Instagram and you came through with some good ones! There was a lot of overlap between the...
Squarespace Bought Google Domains. Now What?
Now You’re a Squarespace Customer In June 2023, Squarespace announced it would be purchasing domain registrations from Google Domains. Now that the sale has gone through, if you purchased a domain through Google, you’re probably left with a few pretty big questions....
Why Use WordPress Instead of Wix or Weebly?
Web Development and Design Honesty I’m a firm believer that one should test tools before judging them, so years ago, I built test websites for myself on both Wix and Weebly to see what they offered. The final conclusion? They were fine. However, if a web designer...
Google’s August 2023 Core Update
What Are Core Updates? Google is constantly providing updates to its systems and search algorithms. The smaller updates aren’t announced because they’re usually not noticeably impactful. However, a few times a year, more sweeping changes come through. These are called...
Our Favorite Web Hosting Providers
The Top Two Hosts for Us Two of our favorite web hosting platforms are well-known and trusted by many folks in the web development world. They’re pretty similar and offer helpful, responsive customer support, but there are some differences. Heads up: if you work with...
What is User Intent & Why Does it Matter?
Defining User Intent User intent, or search intent, refers to the objective behind a user’s search engine query. It’s about figuring out what users are really looking for and being able to help them find the answer on your website (if applicable). User intent is a big...
The Benefit of Website Maintenance Plans
What is Website Maintenance?Website maintenance happens when a professional (hello) checks your website for any potential problems your site may be experiencing or may experience in the future, then takes action to correct or prevent those problems. Why Does a Website...
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A small business based in Des Moines, Iowa that offers website design and development, content writing, SEO strategy, digital marketing, and website management to other small businesses, artists, and nonprofits nationwide.