by Erin Lamb | Sep 30, 2024 | Digital Marketing, Web Development
WordPress vs. WP Engine Matt Mullenweg is pissed and WP Engine is feeling his wrath. The WordPress founder and Automattic CEO is clarifying that WP Engine has nothing to do with them and last week, banned it from WordPress. Some folks using WordPress and WP Engine are...
by Erin Lamb | Aug 20, 2024 | Content Strategy, Digital Marketing
Misleading Marketing Practices are Out Last week, the Federal Trade Commission (FTC) voted unanimously to ban fake reviews and other misleading advertising and promoting practices. Lina M. Khan, FTC Chair, said, “Fake reviews not only waste people’s time and money,...
by Erin Lamb | Apr 9, 2024 | Content Strategy, Digital Marketing, SEO
A Massive Change to the SEO Industry On March 5th, Google announced its March 2024 core update. We’re now seeing what the new policies laid out in that update look like in application and the impact is severe. Boogie on down the list with me! 3 New Spam Policies Three...
by Erin Lamb | Jan 15, 2024 | Digital Marketing, SEO, Web Design, Web Development
Answering Your Questions I asked what questions you had about web design, development, content writing, SEO, and digital marketing on Instagram and you came through with some good ones! There was a lot of overlap between the questions asked on Instagram and the...
by Erin Lamb | Aug 22, 2023 | Digital Marketing, SEO
What Are Core Updates? Google is constantly providing updates to its systems and search algorithms. The smaller updates aren’t announced because they’re usually not noticeably impactful. However, a few times a year, more sweeping changes come through. These are called...
by Erin Lamb | Jun 22, 2023 | Content Strategy, Digital Marketing, SEO
Defining User Intent User intent, or search intent, refers to the objective behind a user’s search engine query. It’s about figuring out what users are really looking for and being able to help them find the answer on your website (if applicable). User intent is a big...